SilVR Adventures, the Victorian Start-up of the Year for 2023 and provider of VR-based, shared enrichment experiences for older adults, has joined forces with Oroi, Europe’s premier virtual reality platform for seniors, in a significant strategic partnership. This partnership seeks to broaden SilVR Adventures’ diverse range of therapeutic offerings, encompassing cognitive, physical, and occupational therapies.
Now accessible on the SilVR Adventures network, Oroi Cognitive offers a range of exercises and games that simulate everyday life scenarios, such as grocery shopping, navigating a city, organising a room, dressing, and various other activities of daily living (ADLs), skills commonly taught by professional therapists.
“Oroi have been diligently developing a solution for many of the challenges older adults are facing in Australia,” noted Colin Pudsey, Founder of SilVR Adventures. “This partnership heralds a new era of therapeutic, immersive VR content, all backed by research.”
“This strategic partnership opens up thrilling prospects for both companies and signifies our ANZ and Singapore industry collaboration,” said Jorge Maylin, CEO of Oroi, which operates in Spain, France, Portugal, the United Kingdom, and Germany.
This partnership further highlights SilVR Adventures’ continuing market leading position in aged care and retirement living engagement and activities. Participants in group sessions can stimulate memories, tick off bucket list items together, revisit personal places of significance and share stories, helping to remain engaged with family members, and improve quality of life.
You can find research with Cambridge University here: Cognitive Stimulation Through Oroi Cognitive, A Virtual Reality App For Older People.
SilVR Adventures is being used by innovative care providers across Australia, NZ and Singapore, including UnitingCare Queensland, Bupa, Summerset, Baptistcare, St. Luke’s Eldercare and Keyton, community providers such as Australian Red Cross and Avivo, and has dementia-based research with Deakin University – supported by the Aged Care Research & Industry Innovation Australia (ARIIA), and has strategic partnerships with major organisations like Optus, Amazon Web Services and La Trobe Innovation and Entrepreneurship.
About Oroi
Oroi is a European virtual reality-based therapeutic content platform designed for the well-being and cognitive stimulation of seniors. Oroi currently operates in Spain, France, the UK, and Germany and is establishing itself as the European market leader in this sector. With a vast library of VR content, Oroi collaborates with leading care home groups across Europe, such as DomusVi, GSR, Kingsley Healthcare, and Alloheim, enhancing the lives of thousands of seniors throughout the continent.
